Starting the ROI Process If it hasn’t been established already, ROI is an element of the meetings and events industry that planners are going to have to embrace rather than ignore, even when working for a company or client that did not previously require a measurement of return on investment. Originally, the concept of...
There is No "I" in Team Team-building events are often the most difficult to plan and execute because of the emotionally charged subjects that are addressed. It is often hard to know what will bring a group together and what will tear them apart. Whether you’re planning a one-day affair or a multi-activity master class, the...
Budget Planning As budgets become more and more scrutinized, it’s imperative that planners stay within budget and don’t surpass their allotted spending capacity. Sometimes business meeting professionals might reason that an extra expenditure is the perfect accent to make a meeting memorable. However, going over budget never helps an event planner, even...