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Industry Articles



	Fish Sticks and Other Reasons to Hire a PR Firm for Event Planning The fabulously inexpensive caterer you hired is running only about 20 minutes late, your florist overcharged by an obscene amount and the proposed menu included the words fish and stick—together. To make matters worse, the full house you had expected looks more like a street scene from an old Western movie... more »



	Starting the ROI Process If it hasn’t been established already, ROI is an element of the meetings and events industry that planners are going to have to embrace rather than ignore, even when working for a company or client that did not previously require a measurement of return on investment. Originally, the concept of... more »



	Budget Planning As budgets become more and more scrutinized, it’s imperative that planners stay within budget and don’t surpass their allotted spending capacity. Sometimes business meeting professionals might reason that an extra expenditure is the perfect accent to make a meeting memorable. However, going over budget never helps an event planner, even... more »



	Six Ways to Go Green Many meeting planners are discovering that going green is more... more »



	Using Event Professionals to Draw a Crowd Event service providers produce all of the essentials that are... more »



	Corporate Golf Trends The face of golf has changed since the boom of... more »



	Speakers Offer a Spark to Meetings and Events Speakers can make or break an event. Anyone who has... more »



	10 Steps to Making Your Hotel Stay More Environmentally Friendly While it is important for hotels and resorts to put... more »



	Corporate Fundraising One of the growing trends of corporate America is that... more »



	Meetings on the High Seas Cozy hideaways, small lounges and casual parlor settings with inspiring... more »



	Creative Catering Anyone who has attended a lengthy business meeting knows the... more »



	How to Use a Concierge Effectively The hotel concierge is often thought of as a luxury... more »



	National Restaurant Trends Meeting and event planners looking for dining facilities to add... more »



	Golfing to Succeed Over the last two decades, golf events have become staples... more »



	A Plate Full of Trends With the popularity of cooking programs on TV, celebrity chefs... more »



	There is No "I" in Team Team-building events are often the most difficult to plan and... more »



	Hire a Public Relations Company and Avoid a Meeting Meltdown The fabulously inexpensive caterer you hired is running 40 minutes... more »



	Spa Savvy Meetings Spas and other lifestyle-oriented programs have become a must-have for... more »



	How to Cut Technology Costs Audiovisual equipment and presentation technology is essential to meetings and... more »



	Measuring Success with Phillips ROI Methodology Gone are the days when the typical business meeting planner... more »



	Generating Meeting Attendance by Using Social Media Available and free new technologies are changing the way meeting... more »



	Building a Strong Team With the recent slight downturn in the economy, many companies... more »



	Going Raw and Beyond The last ten years has seen an enormous growth in... more »



	Calling All Professionals Professional event service providers are poised to please when it... more »



	Planning a Successful Meeting It’s only 20 minutes into the corporate team building meeting,... more »




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